Planning

Define product: converts HTML into APIs

Research competitors and market demand

Choose backend: Express.js and SQLite

Outline project steps and timeline

Assign roles to team members

Set budget for development and marketing

Design

Identify users: developers needing APIs

Create wireframes for user interfaces

Design logo and branding materials

Develop UI/UX prototypes

Choose color schemes and typography

Design user flow diagrams

Create responsive layouts for different devices

Prepare design assets for development team

Review and iterate on design based on feedback

Development

Set up Express.js server environment

Implement HTML parsing and API generation

Build user authentication and login system

Integrate SQLite database for data storage

Add payment processing with Stripe

Design frontend UI using React.js

Develop user dashboard for API management

Ensure responsive design on all devices

Write unit tests for code validation

Develop free HTML-to-JSON tool

Testing and Deployment

Test all features thoroughly

Perform security assessments and fixes

Conduct load testing under heavy use

Fix bugs found during testing

Collect feedback from beta testers

Set up scalable production servers

Deploy backend and frontend applications

Configure SSL/TLS for secure connections

Implement continuous deployment pipelines

Set up monitoring and logging systems

Marketing

Create landing page with lead capture form

Write blogs, tutorials, and case studies

Schedule regular social media posts

Set up email campaigns for leads

Launch on Product Hunt, Reddit, Hacker News

Also launch on BetaList, GrowthHackers, Indie Hackers

Offer free HTML-to-JSON tool to users

Host webinars demonstrating the product

Implement referral program for sign-ups

Optimize website SEO with targeted keywords

Post-Launch

Provide customer support via email and chat

Gather user feedback for improvements

Release regular updates and new features

Monitor usage and performance analytics

Expand marketing with paid ads

Explore partnerships for cross-promotion

Attend industry conferences and events